Franklin, WI (February 22, 2007) —Great for novice, intermediate and advanced hobbyists, R-Zilla’s food is scientifically formulated for optimal herp health. Enthusiasts will easily be able to create a satisfying food regimen that maintains the best diet for their pets.  And, R-Zilla’s revolutionary labeling system identifies the reptile the food is designed for— making purchasing the correct food a breeze for beginners and novices alike.

“R-Zilla Canned Reptile Food is made of whole meat and other healthy ingredients to promote strong immune systems and growth for all reptiles,” says Michael Elliot, R-Zilla brand manager.  “We added a labeling system and unique graphics to the food bottles in an effort to appeal to all customers and promote repeat purchases.  Convenient for both retailers and herp owners, each bottle is marked with a specified reptile to help guide hobbyists to the best food for their pet.”

Blended with the perfect amount of mineral supplements, R-Zilla nutritional products will increase reptile longevity, encourage more activity and enhance physical coloration. With R-Zilla’s added nutritional features and benefits, there is no doubt that hobbyists will be coming back for more of R-Zilla’s new line of reptile food. 

Available in larger can sizes with resealable lids, the complete line is designed to work in a gravity dispenser for convenient retail display. For more information, please visit www.zilla-rules.com. 

About R-Zilla

R-Zilla products are produced by Central Aquatics, a division of Central Garden & Pet [NASDAQ:CENT], a company that innovates, markets and manufactures quality branded aquarium and terrarium equipment. For more information, please visit www.zilla-rules.com.

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